A screen free travel toy that actually holds your child’s attention

That moment on days out with young children. A delay, a long lunch, a journey that stretches just a little too far – and the inevitable reach for a screen.

It’s not that screens alone are necessarily the problem; It’s that they’re often the only option that reliably works.

What’s harder to find is something that holds attention in the same way, without the noise, the overstimulation, or the need for constant input. Something easy to bring along, simple to use, and genuinely entertaining enough to hold their focus.

Which is why Magnetibooks were created..

Designed to go wherever you do

The appeal is straightforward. Each Magnetibook is compact, self-contained, and designed like a book – easy to slip into a bag without a second thought.

Inside, everything has its place. Pieces are secured magnetically so they don’t scatter, and there’s no setup required. It’s the kind of toy you can take out mid-journey or halfway through a meal without needing space, instructions, or a big tidy-up.

They work just as well on a train table as they do on the corner of a café table, or balanced on a lap in the back seat of a car; a simple way to keep children occupied when you need it most.

A simple format that still leaves room to think

Each Magnetibook includes cards that guide play through scenes, characters and combinations to recreate, offering a starting point while still leaving space for open-ended play. Children can follow the prompts exactly, or use them more freely – rearranging a face, reimagining an outfit, or shifting a scene into something entirely their own. 

This balance helps children stay engaged for longer – they know where to start, but aren’t limited in what they can create.

Each Magnetibook focuses on a single, clearly defined theme. Some lean into storytelling – princesses, costumes, everyday roles – while others are more abstract, exploring shapes, patterns and expressions. There are also sets built around early learning, such as the alphabet or telling the time, alongside themes that invite curiosity, from the four seasons to outer space.

That clarity of theme makes it easier to choose something that genuinely matches a child’s interests – which is often what keeps it in use.

Learning, without the weight of it

There’s an educational layer running through each set.

Fine motor skills develop through placing and adjusting pieces. Pattern and colour matching come naturally through repetition. With sets like Four Seasons and Cosmos Space, children explore different worlds—from seasonal changes in nature to planets and space—while building connections through visual play. 

The sets aren’t labelled as a lesson. Learning simply unfolds through play.

Thoughtfully made, designed to last

Each Magnetibook is made from FSC-certified cardboard, with a focus on durability and reuse.

Whether it’s a journey, a meal out, or simply a need for something that doesn’t rely on a screen, they offer an educational alternative.

One that’s easy to bring along and easy to come back to.

Explore the collection

Find a theme that fits, and see how it works in your own everyday moments.